About Us

Kailynn Bowling and Nikki Carlson are visionary serial entrepreneurs renowned for their groundbreaking ventures in product design and marketing. Over two decades ago, they revolutionized the industry by launching the first women-targeted electronics brand. Their innovation quickly caught attention of A-list celebrities Candace Cameron, Kourtney Kardashian, Miley Cyrus and earned a personal thank-you note from Cindy Crawford.

The brand became a household name in retailers Target, Bed Bath & Beyond, Nordstrom, Macy’s, Neiman Marcus, Bloomingdale’s, Lord & Taylor + more. Featured on Today with the Kardashians and in publications such as People, Glamour, Us Weekly + thousands more.

With the brand reaching 7-figure revenues, Kailynn and Nikki’s journey took another milestone when the company was acquired by Incipio, a testament to their exceptional business acumen. However Kailynn and Nikki’s passion for innovation didn't stop there. They co-founded ChicExecs PR + Retail Agency 20 years ago still going strong today - a powerhouse agency replicating their recipe for success providing PR + Retail + Social Media to over 250 clients. Under their leadership ChicExecs is flourishing garnering acclaim for exemplary company culture in Entrepreneur Magazine, San Diego Business Journal, Union Tribune to nearly 100 employees + award winning work recognized by Stevie Awards and more.

Due to the demands from the industry and Clients, Kailynn and Nikki also launched BackHouse Digital Agency in 2024 with a team of over 10, creating digital media stories aligned with successful campaigns focused on results.

As Kailynn and Nikki continued to adventure into the media word, they became contributors for Forbes, Inc, Newsweek and others and after many other experts coming to them for help gaining media exposure, they lauched ExPR, a PR Agency serving experts in their field.

Shortly after launching ChicExecs in 2006, Kailynn and Nikki developed an innovative system to automate the PR process and are going through a rebranging relaunch in 2024 with their system Birdelo, incorporating the changing needs in the tech industry.

In addition to their entrepreneurial endeavors, Kailynn and Nikki are deeply committed to giving back. Their dedication to giving back underscores their values-driven approach to business and serves as a testament to their compassionate spirit.

They credit their journey to their faith and the Lord's leading in the businesses.